For B2B sales teams Any service business. Any vertical.

Stop losing deals on slow, messy proposals.
Close them with live, branded ones.

Doesn't matter what you sell - creative, media, consulting, events, retained services, project work. If your team still sends PDFs or Word docs, you're losing deals on turnaround and clarity, not on your offer. Frameboard fixes that in one workflow.

Watch 90-second demo
8.3
average hours a B2B salesperson spends building one bespoke proposal - most of it rebuilding the same template from last quarter.
Frameboard cross-industry benchmark, 120+ UK B2B sales teams, 2025.

You're not losing deals on the offer.
You're losing them on speed, format and follow-through.

Buyers decide inside the first scroll. If your proposal is a 14MB PDF that won't render on their phone, or a Google Doc that feels unbranded, or a generic template that doesn't speak to their specific brief - you're out before they read page 3. Here's what changes.

Before - how proposals ship today

  • Sales rebuilds the same deck from last quarter. Formatting breaks on every paste
  • Pricing lives in a separate spreadsheet. Finance rewrites it into the PDF at the end
  • Case studies are screenshots, testimonials are quotes with no source
  • A 25-page PDF goes out Friday. Buyer opens it on their phone in an Uber
  • Two weeks of chase emails. Half the time the deck never even loaded
  • Signed contract lives in DocuSign. Delivery starts in a whole new tool

After - a Frameboard proposal

  • Paste the brief. AI drafts narrative, scope, pricing - in your tone, with your case studies
  • Pick items from your catalogue. Videos, testimonials and proof auto-attach by theme
  • Pricing is clean line items. VAT handled. Nothing buried in a footnote
  • One branded link. Fast on mobile. Tracked open-by-open, scroll-by-scroll
  • Buyer approves and pays deposit in the same URL. No DocuSign, no follow-up call
  • Proposal becomes the live project hub. Kickoff happens on the same link you pitched with

What an average Frameboard team ships in a quarter

Based on aggregate usage from our early-adopter cohort across creative, media, PR, recruitment, events and consultancy teams of 3-50 people.

Proposal turnaround
12min
From brief paste to client-ready proposal. Was 6-10 hours.
93% faster than manual template rebuild
Proposal-to-close rate
2.6x
Clients read through to pricing 2.6x more often than a PDF equivalent.
74% reach the commercial section
Time from send to signature
-44%
Deal velocity from proposal sent to signed and deposit paid.
56% of original cycle time

How a deal actually moves through Frameboard

No platform demos. No onboarding calls. Any salesperson on your team ships their first proposal in under 15 minutes, end-to-end.

1

Paste the brief

Drop the buyer's email, RFP, discovery notes or voice note transcript. AI parses scope, budget, timeline and decision criteria.

2

Pick from your catalogue

Your packages, retainers, projects, add-ons - curated once, reused forever. Case studies, testimonials and proof auto-attach by theme.

3

Send one branded link

Buyer gets a live proposal with your logo, tone, case studies and commercials. You see every open, scroll, forward and time-on-page.

4

Close + kick off in one place

Buyer e-signs and pays the deposit. The proposal becomes a live project hub with kanban, milestones, files and a shared timeline.

We pitch six different service lines to six different buyer types. Frameboard means every salesperson ships the same standard of proposal - even the ones who joined last month.
UK B2B services team, 22-person (early-adopter cohort)

Questions we hear from B2B sales leaders

We already use a proposal tool. What's different about Frameboard?

Proposify, PandaDoc, Qwilr and Better Proposals end when the buyer signs. Dock and Hubflo start after the signature. Frameboard is the only platform where the signed proposal becomes the live project hub - same URL, same client login, same shared workspace. You stop stitching a proposal tool, an e-sign tool and a client portal together.

We sell multiple services to different buyer types. Does Frameboard cope with that?

Yes. Your catalogue can hold any mix of services, packages, retainers, projects and one-off add-ons. Your brand layer stays consistent. AI picks the right case studies, testimonials and language per proposal based on the brief you paste in.

How does AI handle our voice? Every team has a specific tone.

During setup you upload 3-5 past winning proposals. Frameboard extracts cadence, phrasing, terminology and do-not-use words, then applies them to every draft. Any section regenerates with one click. Your senior team reviews - they don't rewrite.

What about commercials - day rates, retainers, fixed-fee, staged payments?

Line items support day rates with quantities, fixed blocks, monthly retainers, staged milestone payments, expenses and VAT. Buyers see a clean fee / expenses / VAT / grand total. Internally you see true margin by proposal.

Can we embed video case studies, demo reels, past client testimonials?

Yes. The catalogue accepts YouTube, Vimeo, Mux uploads, hosted PDFs and image galleries. Everything plays inline in the proposal - no downloads, no "view on Dropbox" links. Buyers watch a 45-second highlight reel before they hit pricing.

What about sensitive deals - enterprise buyers, confidential briefs?

Every proposal has its own access controls. You can restrict to specific email domains, password-protect individual links, or enforce SSO on Enterprise. Enterprise plans include a signed DPA, full audit logging and a security one-pager on request.

How does pricing work for small and mid-sized teams?

All plans are per seat. Standard is £39/seat/mo (£29 annual), Pro is £69/seat/mo (£52 annual) with white-label, Business is £99/seat/mo (£74 annual) with custom domains and brand locks. Enterprise at £149/seat/mo (£112 annual) adds SSO, API, and a dedicated CSM. A 15-person team on Enterprise is around £20,160/year on annual billing - typically paid back by the second faster-won deal. Full pricing at myframeboard.app/pricing.

What's the realistic time to first proposal sent?

Under an hour if you have past proposals to paste in. Our record is 11 minutes from signup to a buyer receiving a branded proposal. No onboarding call required - though we'll happily do one if you want.

Ship a better proposal this week.

Free for 14 days. No card required. Your next deal can ship as a live, branded proposal today.

Or book a 20-minute walkthrough with our founder.